How an Enterprise Solutions Company Grew 2M+ Impressions from Scratch
Business Overview
An emerging AI company specializes in zero-shot dubbing generative AI technology, allowing creators and businesses to connect with global audiences through content localized in over 100 languages.
Facing stiff competition despite its innovative technology, the company sought a partnership with Passionfruit to strengthen its digital presence. The primary goals included enhancing website experience and domain authority to achieve better rankings for relevant keywords and topics, ultimately driving sustainable organic growth.
Game-Changing Results Delivered Quickly
The partnership yielded significant measurable outcomes as evidenced by Google Search Console data:
24.5K total clicks across the analyzed period
2.07M total impressions, far exceeding the initial goal of 1M
1.2% average CTR (Click-Through Rate)
Average search position of 24.8
The graph shows a steady upward trajectory in both clicks and impressions, demonstrating consistent growth over time.
Blueprint to Execution
AI-Powered Technical SEO Implementation
The company's SEO strategy began with fundamental technical improvements. This included implementing structured schemas and expanding FAQ sections with AI-driven content optimized for search performance.
The content strategy focused on creating:
Comprehensive "how-to" blogs targeting high-ranking keywords
Content clusters to build topical authority
Engaging listicles designed to boost traffic and user interaction
Data-Driven SEO Approach
Using Google Search Console data as the primary guide, the execution involved:
Analyzing competitor performance and strategies
Developing over 2,000 topic-focused keyword clusters
Building a comprehensive interlinking structure
Revamping high-performing blog content
Passionfruit Secret Sauce
The approach combined foundational SEO principles with advanced strategies designed for long-term impact. Core activities included metadata optimization, internal linking improvements, and page speed enhancements.
What set the strategy apart was the integration of:
AI-generated FAQs addressing common user questions
Structured schema implementation for enhanced SERP features
Targeted content development focusing on valuable user information
The dashboard data confirms significant progress, with total impressions reaching 2.07M and daily impressions regularly exceeding 8,000 in recent months. The graph shows clear correlation between improving metrics and implemented SEO strategies, with both clicks and impressions following similar growth patterns
